Airtel brings Shopify for SME customers, Shopify offers a professional online storefront which is a commerce platform that allows anyone to easily sell online, at their retail location, and everywhere in between.
It is a hosted ecommerce platform to create an online store to manage their ecommerce presence with great ease. It offers integrated shopping cart and search engine optimization options, with email marketing. You also get the analytics facility, customizable site templates, inventory management.
Shopify is host to a bouquet of services like ERP, Tally, Accounting packages, CRM management etc on Cloud enabled platform.
Bharti Airtel who has over 281 million customers across its operations at the end of October 2013, has added Shopify to it’s SW as a Service portfolio, which is an e-commerce solutionby provisioning the service through its cloud platform.
Benefits to customers:
End-to-end e-Commerce platform
Integration to major payment gateways
Enables Social Media Integration
High quality search traffic
Inventory management & analytics to track, measure and upsell
Customizable site templates to choose from
With a service like Shopify more SMEs and entrepreneurs will be empowered to expand their digital reach.